March 09, 2017
43-49 Pearse Street Dublin 2
The inspirational power of Purpose & Happiness is a key driving force of change for modern consumers & marketeers alike.
On the 9th March 2017, the Marketing Society and Guy Van Liemt, from the prestigious Erasmus University Rotterdam, will explore the power of happiness, its economic and emotional impact and how it can be utilised and measured by marketeers. Guy will also examine the massive influence the concept of Purpose is having on marketing and business strategy alike.
The talk will be followed by a panel discussion and audience questions lead by Kay McCarthy MCCP – full details to follow.Register interest View all events
The Marketing Society of Ireland is a central hub for our members, creating a culture for smart marketers to be better equipped and prepared to succeed in today’s business worldFind out more
We bring leading marketing experts from Ireland and international markets to our members to discuss and debate the challenges that marketing faces in Ireland. A video of each talk is available for members to view following each event.Find out more