Following 5 years in retail management, Ciana decided to pursue her dream career after completing a post-grad in Digital Advertising. In 2014, she joined the award-winning Social Media team in Radical, before making the leap to Client Service in 2016. Now firmly grounded in the world of Creative Client Services in Core, she has built her expert knowledge of social media and contemporary digital trends into her day-to-day role. Ciana is driven by a genuine passion for people and brands and works closely with her clients to find creative and effective solutions to real business problems. Her current repertoire of clients includes AIB, Aer Lingus, Toyota, Facebook, Diageo, Samsung and PhoneWatch.