Rachel Cunningham is the Head of Channel Marketing at mobile operator Three Ireland, one of Ireland’s leading mobile operators and a true champion of Ireland’s vibrant marketing industry.
Leading the channel marketing team, Rachel and her team proudly collaborate with Three’s network of creative, media, research, digital and PR agencies to deliver stand-out brand communication campaigns that are grounded in insight and bespoke to the Irish market. These campaigns deliver an emotional connection with the Three brand and commercial success for the Three business.
Rachel is deeply passionate about the power of truly integrated entertaining communications. This is evidenced from the portfolio of emotive brand campaigns Three has delivered to Irish audiences from its most successful ever B2B campaign around ‘The Island’ to the legend that is ‘Grandad’.
She has over 15 years’ experience in the marketing and communications industry and is a DIT marketing graduate. Her career to date has spanned both agency and client-side roles in Advertising and Public Relations. Her expertise includes all-channel brand & sponsorship marketing roles. Rachel has gained commercial, strategic, and creative experience across Tech, Telecoms, Retail, Fashion, Hospitality and Tourism.