Professor Jenni Romaniuk, Associate Director Ehrenberg-Bass Institute and author of How Brands Grow 1 & 2 fame, will reveal the laws for unlocking new brand growth and avoiding costly mistakes. Joining her will be prominent Irish Marketer Karen Hand, Founder at Strategy & Research, to discuss how these laws might apply from an Irish perspective.
Complimentarty copy of How Brands Growth part 2 will be available to all attendees.
This event is limited to Marketing Society Members and up to 3 guests. A special 20% on membership is availalbe for those joining and booking this event.
Membership costs €150 for Individual, €375 for Corporate (3 people) €50 for students and those in their first five years in the industry.