Events

Events

The Marketing Society provides a forum to keep marketing professionals up-to- date with developments in marketing and market research. Founded in 1970, The Marketing Society of Ireland draws its expertise from the full spectrum of marketing disciplines, reflected in its membership.

Next Event

February 26, 2026

Beyond the Basket: Understanding the Irish Shopper in 2026

Price: €30.00 - €60.00

20-38 Haddington Road D04 HE94

Join us as we dive into what these changes mean for the industry and those looking to engage Irish consumers.

Register interest

Previous Events

January 29, 2026

Research Excellence Award Winners 2025 Showcase

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October 29, 2025

Oh F$&K! Mark Ritson on Marketing - The Unfiltered Truth

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October 23, 2025

Hey Marketing, Let's Change the F**King World

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October 07, 2025

Never Just a Drink - How Irish Drinks Brands Build Identity

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October 02, 2025

The Balancing Act: Redefining Success in Your Early Career

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September 25, 2025

Sound Thinking: Creativity in Audio Marketing

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June 26, 2025

THE FUTURE OF INSIGHT: AI, Human Intelligence and The Power to Adapt

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May 15, 2025

Beyond Yes - A decade of Visibility

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May 08, 2025

Building Connections That Last: The Do's & Don'ts of Networking

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March 27, 2025

The Attention Myth: Debunking What You Think You Know

February 20, 2025

Navigating Trust - Information Integrity in 2025

January 23, 2025

Research Excellence Award Winners 2024 Showcase

November 28, 2024

How Junk Kouture & Human Collective captivate audiences

November 26, 2024

Q4 Unwrapped: Holiday Horrors & Miracles

October 24, 2024

"From Old Codes to New Connections: Unlocking the Power of Sub-Cultures"

October 03, 2024

Creativity, Innovation and Media - adapting to disruptive forces

September 24, 2024

The Future of Marketing

September 10, 2024

Things I Wish I Knew - Career Tips: What Marketeers Wish They Knew at the Start of Their Careers

July 18, 2024

STEPS

July 11, 2024

Cannes-alysis 2024

July 02, 2024

Mindful Marketing

May 30, 2024

Unveiling the Power of Brand Experiences: A Deep Dive into Fan Engagement

May 02, 2024

Movers and Shapers: Stories From Marketers Who Have Made Ireland Their Home

April 24, 2024

'Cultural strategy' as a key business driver; Navigating the risks and rewards, for brands engaging in culture

April 04, 2024

The Health of Creative

February 22, 2024

Harnessing Signals for Change

November 16, 2023

From future foresight to fireside pints. Adam Cunningham on Next Generation Engagement.

November 15, 2023

Creativity: Keeping Pace in an AI Generated Landscape

October 19, 2023

In Conversation with Nils Leonard

October 11, 2023

The Awards Game - How to Play to win

October 05, 2023

Artificial Intelligence: Ethics & Application for Marketers

June 26, 2023

Embracing Uncertainty: Transitioning from Trend Forecasts to Future Scenarios

May 24, 2023

Build it and they will come - can brand experience really build brand?

May 24, 2023

From Likes to Loyalty: Understanding Gen Z's Influence on the Advertising Industry

April 27, 2023

The Secret to Effective Creativity: Having an eye for bias.

March 30, 2023

Putting Pricing at the heart of the Marketing Mix - Getting it right in today’s economic climate.

January 26, 2023

Look ahead to 2023 – What Marketers need to know to Succeed

November 30, 2022

Career Hacks for 2023

October 27, 2022

Future Series: Demystifying the Metaverse for Marketers

September 08, 2022

Why Brands are taking a culture first approach to driving resonance and greater relevancy

September 07, 2022

I FC*ED Up!

July 21, 2022

How Sport is Enabling a New Wave of Activism – A Recap

May 19, 2022

What every Marketer needs to know to get in on Gaming

May 18, 2022

Tapping into TikTok

April 07, 2022

Sponsorship - How to evolve when returning to Real Life

February 18, 2022

Marketing Society of Ireland Research Excellence Awards Ceremony

January 26, 2022

Look Ahead 2022:10 Key Themes set to shape this year's commercial landscape.

November 16, 2021

Marketing Renaissance

October 21, 2021

I FC'ed Up!

October 07, 2021

Webinar: Mastering your Career, how Mentoring can take you to the next level.

September 09, 2021

Diversity & Inclusion – The single most important criteria for economic success over the next 20 years?

August 12, 2021

Sponsorships – How to Evolve when Returning to Real Life.

June 17, 2021

Leadership in Time of Crisis

May 13, 2021

Is Convenience the new Narcissism? A deep dive in to how technology is shaping customers buying behaviours.

April 22, 2021

Fake News and the Future of the Truth: Cultivating Trust and Authenticity in today’s media

April 14, 2021

Should Advertising be Informative or Entertaining?

March 16, 2021

Sustainability insights for 2021 - what brands need to know!

February 25, 2021

Generation Alpha – What do you need to know?

December 10, 2020

Future Council Annual Winter Event

December 09, 2020

Barnardos Christmas Appeal

December 04, 2020

Research Excellence Awards 2020

November 25, 2020

Marketing is in Trouble - what can we do about it?

October 22, 2020

An Analytical Toolkit for CMO’s -‘The questions every CMO should ask their analysts but are too afraid to ask’.

October 15, 2020

‘Surviving & Thriving: Marketing Lessons from Past Recessions’.

September 24, 2020

Turbo charge your career. Our panel share how Mentoring & Coaching can support your career growth especially in times of economic uncertainty

September 17, 2020

Budget Decision Making for an Uncertain World

July 30, 2020

Managing the Unimaginable - Reigniting Tourism and Travel.

July 08, 2020

Brave Movements Matter

June 25, 2020

I FC'ed Up

June 18, 2020

Transforming for a world beyond Covid-19

June 04, 2020

Make Better Marketing Decisions with essential read 'Run with Foxes'

May 21, 2020

Creativity Craves Crisis: Justin Kent, Out of the Box

May 07, 2020

Community Circles Event Sign of the Times

April 23, 2020

Getting Ahead of the Curve

April 16, 2020

Member Only Virtual Event: THE BRAND IMPACT OF COVID-19. React/Reality/Recovery

April 02, 2020

On the Spot

March 25, 2020

In a World Going Dark, The Future is Looking Bright

January 30, 2020

Research Excellence Award Winners 2019 Showcase

November 21, 2019

How to Crack Christmas II - more craic before Christmas!

November 14, 2019

Food for Thought: The Trends and Macro Forces Influencing Change in 2020

November 07, 2019

The Marketing Bar

September 12, 2019

Inclusive Brand - What Value is Inclusion & Diversity to your Brand?

June 13, 2019

The Marketing Bar

June 06, 2019

I FC'd Up

May 23, 2019

Applying Behavioural Science: Nudging Change Among Customers, Employees & Organisations

April 24, 2019

Have We Hit 'Peak Retail'?

March 28, 2019

7 Minutes in Heaven

March 22, 2019

Ad Visibility, The Art of Attention

November 14, 2018

How to Crack Christmas

November 07, 2018

Influencing the Nation

October 03, 2018

The Big Picture: Global Marketing Trends and what they mean for Ireland.

September 13, 2018

Shifters and Shakers

July 11, 2018

Peter Field on Marketing Effectiveness in the Digital-Era

June 06, 2018

Client & Agency: Revolution or Evolution

May 09, 2018

CMO to CEO: Why Marketing Matters

March 15, 2018

The 10 Commandments for Marketing Success

February 22, 2018

From Clueless to Clued In

January 18, 2018

The Research Excellence Showcase 2018

November 16, 2017

Bricking It: Building Your Career

October 12, 2017

How Voice Technologies are re-defining Brands, Sales and Transforming the Marketing Landscape.

June 16, 2017

Summer Future Festival, Future Proof - Advice to My Younger Self

May 03, 2017

Proven Laws for New Brand Growth - Members Only Event

March 09, 2017

The Inspirational Power of Happiness & Purpose

February 23, 2017

THE F WORD

January 26, 2017

Research Excellence Showcase 2017

November 03, 2016

The Customer Experience is King

October 13, 2016

Influencing the Influencers

October 05, 2016

Branded Content - The Road to Redemption

June 16, 2016

Brand Building in a Connected World

September 24, 2015

2025: A Brave New World

May 28, 2015

Marketing Lessons from Referendum Campaigning; the good, the bad and the ugly.

February 26, 2015

Harnessing Growth With The Marketing Society

March 06, 2014

'Creative Sells Out'

P.O Box 58, Bray, Co.Wicklow.
Tel : 01 276 1995
Mail : info@marketingsociety.ie

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