May 01, 2025

DECODING GENERATION ALPHA: Staying Relevant Across Generations

What’s shaping the tastes, values and choices of Gen Alpha - the most connected generation yet, but one without an official digital footprint?

Join us for an exclusive session in partnership with leading experts where we’ll unpack the emerging influences on Gen Alpha through a fresh lens - beyond traditional social media data.

• Discover proxy indicators: Learn how siblings, parents and digital creators shape early preferences.

• Explore cultural signals: Dive into the worlds of gaming, digital fashion, and interactive content.

• Understand brand impact: See how youth-facing brands are listening, learning and evolving.

• Gain practical insights: Get a view of what’s next in retail, e-commerce and influencer engagement.

Who’s it for?

Brand and marketing leaders, strategists, and anyone interested in decoding future consumer behaviours.

Speakers:

Stephen O' Leary: Founder of Olytico & Past President of Dublin Chamber of Commerce.

Max Firth: Senior Marketing Director - Lifestlye & Culture Marketing, Formerly Nike/Converse

Lauren MacLeenan: Research Manager, Red C Research

Viv Chambers: Founder, Bricolage

Venue: FUEL, 11 Camden Street Lower, D02 FW54
Time: Refreshments 4.30 pm, Speakers 5.00 pm - 6.00 pm
Tickets: Members €30, Non Members €60

May 08, 2025

Building Connections That Last: The Do's & Don'ts of Networking

Come for the insight. Stay for the connections. This is networking, done right.

Join us for an engaging evening of real talk, expert insights, and authentic connection at our upcoming networking event tailored for marketers. Whether you're a student exploring the field, just getting started in your career, or a seasoned pro looking to sharpen your edge, this event is for you.

At the heart of the evening is a candid panel discussion featuring industry leaders who will share their personal experiences and hard-earned lessons on building genuine professional relationships. From making memorable first impressions to navigating follow-ups with ease, our panelists will break down what works, and what to avoid when it comes to networking in the marketing world.

Then, it’s your turn.
Following the discussion, we’ll open the floor for structured networking. This is your chance to put insights into practice, introduce yourself, make new connections, and continue the conversation in a relaxed, supportive environment.

Venue: Bolt! TBWA\Ireland, D06 AK24
Time: 6pm - 8pm Doors 5.30pm
Tickets: €20

May 15, 2025

Beyond Yes - A decade of Visibility